GOMO - The Launch

In 2019, Circles.Life was front and center as the choice telco for those looking for lots of data, at a really good price.

Enter GOMO by Singtel. The no-contract, SIM only plan with mo-mo-more data! The launch films showed how easy it was to switch to GOMO in true fun, irreverent GOMO fashion. The campaign included a bunch of OOH buys as well (that I can’t seem to find documentation of, but trust and believe that it exists).

Agency: GOODSTUPH

Team: Janice Lin, Sin Yee Lee